Social Media Drives Resurgence of Authentic Local Dining in Tenerife
Social media influencers are driving a resurgence in Tenerife’s local dining scene by spotlighting authentic, "zero-kilometer" seafood spots like El Rinconcito de Hilario.
Tenerife’s food scene is enjoying a resurgence, thanks to social media creators who are helping locals discover hidden gems that were previously known mostly to tourists. A prime example is El Rinconcito de Hilario in Las Zocas (San Miguel de Abona), which has become a go-to spot for fresh, local seafood.
With a 4.7-star rating online, the restaurant focuses on market-fresh ingredients and daily catches. Popular dishes highlighted by food influencers include limpets with mojo sauce, wreckfish, and off-menu specials like sautéed octopus and prawns. To finish, the restaurant serves homemade desserts, such as carrot cake and their signature "nevada" cake.
Beyond the food, the restaurant is highly accessible, featuring facilities for people with reduced mobility and convenient parking—a major plus for a rural location. You can find them at 86 El Pilón Street. They are open Wednesday through Sunday, with shorter hours on Sundays and closures on Mondays and Tuesdays.
The growing popularity of spots like this reflects a wider trend in the Canary Islands: a shift toward authentic, "zero-kilometer" dining. By moving away from typical tourist traps and focusing on high-quality, locally sourced seafood, these restaurants are successfully blending traditional values with the reach of modern digital platforms.